This year, the Verdin team is donating $20,000 in services, plus additional donations from community partners, to a grassroots organization who is committed to making positive change in our community.

Congratulations to this year’s recipient StoryLabs!

 

So what’s next?

On December 13, Verdin and StoryLabs, along with partners Red Canary, Pembrook Creative and Torchlight Marketing, had a dive deep into the organization’s goals, strengths and opportunities. We spent the day creating a marketing strategy to support StoryLab’s reach, growth and the positive impact in the community. We will be supporting them in setting efforts into place to execute the plan and look forward to seeing where it takes this amazing organization. 

 

Be sure to keep following our other wonderful nominees as they continue to make change in our community.  

 

Our four phenomenal nominees…

Partners

We couldn’t do this without the contributions of our amazing community partners:

How did the Give begin?

We have always had a heart for our community. Every year we would host a holiday open house to connect with the individuals that make this County so special. In 2014, we decided to​ ​use the resources from our annual holiday event to do something different. The goal was to give a worthy local nonprofit an entire rebrand — from logo​ ​to website — in just 24 hours.

We couldn’t do it alone, so we reached out to other local businesses and received​ ​enthusiastic responses from printers, media, a video production studio, caterers,​ ​restaurants and even a yoga studio to keep us going for the whole 24 hours. The response to the first 24-Hour Give was overwhelming, resulting in more than​ ​$80,000 in services contributed by all involved. The grand reveal at​ ​the end of the 24 hours brought smiles, tears and the understanding that we had​ ​given a deserving recipient something truly beneficial. Right away, we knew we​ ​were going to keep doing this.

And we did, rebranding a total of six nonprofits over the years, each year, ​overwhelmed by the support we received from our partners and the thousands of​ ​community members who contribute and follow the progress. In 2020, we were honored to shift the event and work with Transitions Mental Health in promoting their crisis hotline. In 2021 we came together as a team and volunteered for nonprofits throughout our community. See more about our past Gives on our Giving page. We are excited this year to shift our focus to elevate grassroots organizations in their efforts to make change.

Join our effort! Vote for a recipient, sign up for our enewsletter and follow us on social media to learn about and support some very worthy causes.